NYLC

A Sleek, Modern Rebrand for a Premium Clinic

NYLC

A Sleek, Modern Rebrand for a Premium Clinic

NYLC Primary Logo



New York Laser Clinic (NYLC) has been at the forefront of aesthetic treatments in London since 2004. With cutting-edge technology and expert care, they wanted a brand refresh to reflect their luxury service and clinical expertise - something clean, sophisticated, and effortlessly modern.

The Challenge 
NYLC needed a fresh identity that felt both high-end and approachable. The goal? A refined, professional look across their branding, website, and marketing materials to attract new clients while staying true to their trusted reputation.



NYLC business cards



The Solution 
🎨 Brand Identity & Logo - A sleek, minimal wordmark with a cool-toned colour palette inspired by luxury wellness brands. Soft gradients and elegant typography add a sense of sophistication and trust.

🖼️ Marketing & Visual Assets - Everything from business cards to brochures and social templates, ensuring brand consistency across every touchpoint. High-end photography and refined iconography bring the brand to life.

🌐 Website Redesign - A streamlined, easy-to-navigate WordPress site with a clear treatment directory and flexible promo banners - designed to improve client experience and boost conversions.



NYLC Landing Page

Treatment page icons accessed via drop-down navigation

Treatments Page



The Result 
The rebrand elevates NYLC’s identity, blending clinical expertise with a modern, premium feel. The new look strengthens their position in the aesthetics industry, enhances brand recognition, and creates a seamless experience - both online and in-clinic.




Services provided: Logo Design / Branding / Web Design
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